Marketing Management
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Online MBA in Marketing Management
Marketing Management is a dynamic area of business that centers on promoting products and services to consumers. It encompasses developing strategies, studying market trends, and understanding consumer behavior to boost sales and enhance brand awareness. Marketing Managers are crucial in designing campaigns, overseeing budgets, and assessing performance indicators.
Why Choose Us?
Pursuing an Online MBA in Marketing Management provides a flexible and convenient way to advance your career in the fast-paced marketing industry. Online learning allows you to customize your studies around your personal and professional commitments, whether you’re working full-time or balancing other responsibilities. The program’s in-depth curriculum covers key topics such as marketing strategy, digital marketing, consumer behavior, and brand management, equipping you with the expertise needed to succeed in today’s competitive business landscape.
Programme Highlights
Foundation for Higher Education
Diverse Curriculum
Industry-Relevant Subjects
Course Range
Structured Learning
Three-Year Program
Career Opportunities
Interactive Learning
Experienced Faculty
Industry-Relevant Courses
Comprehensive Curriculum
Discussion Forums
Digital Library with 24×7 Web Support
Placement Assistance
Personalized Career Guidance Support
Regular Online Assessments
Employment-Driven Education with Employment Enhancement Programs
Regular Counseling Sessions
Last Minute Revision Sessions
Regular Interaction with Guest Speakers and Industry Leaders
Interactive and Open Learning Process with Faculty
Holistic Training Infrastructure
Industry Relevant Curriculum with Case-Based Learning
Live Interactive Virtual Classes
UGC Approved Degree Program
KPMG Empowered Course
36 Months Programme Duration
Specialization Options
Foundational Courses
Diverse Curriculum
Two-Year Duration
Weekly Case Study Discussions for each program
Regular Live interactive sessions with industry experts
Professionally recorded videos with the latest pedagogical approaches
Flexible Exam Slot Booking System
Connect with University E-Knowledge Resource System
Well Experienced & Qualified Faculty
Continuous handholding by mentors
Affordable fee with EMI option
Internationally recognized programs
AICTE-approved MBA & MCA
UGC-recognized online degree programs
A+ grade NAAC Accredited
India’s first private university to be a member of Digital Education Council
WES Accredited in Canada
The Western Association of Schools and Colleges
Degree programs approved by All India Council of Technical Education
Ranked 35 by the National Institutional Ranking
Ranked among Top 3% Globally
First university in India to receive UGC approval for Online Degrees and Learning Platform
India’s only Online MBA ranked by QS: Global Top 50 & Asia Pacific Top 10
Placement Assistance
Personalized Career Guidance Support
Regular Online Assessments
Discussion Forums
Digital Library with 24×7 Web Support
Placement Assistance
Personalized Career Guidance Support
Regular Online Assessments
Employment-Driven Education with Employment Enhancement Programs
Regular Counseling Sessions
Last Minute Revision Sessions
UGC Approved Degree Programme
Live Interactive Virtual Classes
Industry Relevant Curriculum with Case-Based Learning
Holistic Training Infrastructure
Interactive and Open Learning Process with Faculty
Regular Interaction with Guest Speakers and Industry Leaders
Eligibility Criteria
- candidate applying for Programme should have passed a Bachelor’s degree from a recognised university in any discipline.
- Minimum 50% aggregate marks or 45% in case of candidates belonging to reserved categories.
Mastering Marketing Management
By focusing on these key areas, our Online MBA in Marketing Management equips students with the knowledge, skills, and strategic insights needed to succeed in today’s competitive business landscape.
- Marketing Strategy
- Consumer Behavior Analysis
- Digital Marketing
- Brand Management
- Market Research and Analytics
- Product Development and Innovation
- Marketing Communications
- Sales and Distribution Management
- International Marketing
- Ethical and Legal Considerations in Marketing
Syllabus
Subject’s
- Principles & Practices of Management
- Organizational Behavior
- Management Accounting
- Managerial Economics
- Business Communication
- Research Methodology
- Environment Awareness and Disaster Management
Subject’s
-
- Human Resource Management
- Marketing Management
- Financial Management
- Operations Management
- Management Information System
- Strategic Management & Business Policy
- Entrepreneurship Development
Subject’s
-
- Consumer Behavior
- Marketing Research
- Sales & Distribution Management
- Product and Brand Management
- Retail Management
- Marketing of services
Generic Elective-I
- Digital Marketing
- Business English
Subject’s
-
- International Marketing
- Integrated Marketing Communication
- Project Work Report
Generic Elective-II
- Soft Skill
- Business Ethics and Corporate Governance
DPU ADMISSION PROCESS
1. Sign Up
Create your login credentials
2. Documents
You have to upload all the necessary documents in the application form
3. Verification
The university will then verify your documents
4. Application Form
Fill in all the details in the
application form
5. Fees Submission
Submit the academic & registration fees
6. Confirmation
The university will then send you the confirmation mail with the
enrollment number
Degree Programme- Online Courses (Marketing Management (MM)
Sr. No
Program Name
Sem I
Sem II
Sem III
Sem IV
Total Fees
1
MBA Marketing Management (MM)
INR 50,000
INR 50,000
INR 45,000
INR 44,400
INR 1,89,400
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