Digital Marketing
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MBA in Digital Marketing
Digital marketing represents a dynamic and continuously evolving discipline that is vital for success in the contemporary business landscape. It encompasses a diverse array of strategies and techniques aimed at effectively reaching and engaging audiences online, including social media marketing, search engine optimization (SEO), and various other methodologies.
Why Choose Us?
Enrolling in an Online MBA in Digital Marketing presents a multitude of compelling advantages. Primarily, it affords the flexibility to engage with the curriculum at your own pace, enabling you to harmoniously integrate your academic endeavors with professional obligations and personal commitments. Moreover, online programs typically offer access to a comprehensive suite of resources, including webinars, e-books, and interactive modules, thereby enriching the educational experience and fostering a deeper understanding of the subject matter.
Programme Highlights
Foundation for Higher Education
Diverse Curriculum
Industry-Relevant Subjects
Course Range
Structured Learning
Three-Year Program
Career Opportunities
Interactive Learning
Experienced Faculty
Industry-Relevant Courses
Comprehensive Curriculum
Discussion Forums
Digital Library with 24×7 Web Support
Placement Assistance
Personalized Career Guidance Support
Regular Online Assessments
Employment-Driven Education with Employment Enhancement Programs
Regular Counseling Sessions
Last Minute Revision Sessions
Regular Interaction with Guest Speakers and Industry Leaders
Interactive and Open Learning Process with Faculty
Holistic Training Infrastructure
Industry Relevant Curriculum with Case-Based Learning
Live Interactive Virtual Classes
UGC Approved Degree Program
KPMG Empowered Course
36 Months Programme Duration
Specialization Options
Foundational Courses
Diverse Curriculum
Two-Year Duration
Weekly Case Study Discussions for each program
Regular Live interactive sessions with industry experts
Professionally recorded videos with the latest pedagogical approaches
Flexible Exam Slot Booking System
Connect with University E-Knowledge Resource System
Well Experienced & Qualified Faculty
Continuous handholding by mentors
Affordable fee with EMI option
Internationally recognized programs
AICTE-approved MBA & MCA
UGC-recognized online degree programs
A+ grade NAAC Accredited
India’s first private university to be a member of Digital Education Council
WES Accredited in Canada
The Western Association of Schools and Colleges
Degree programs approved by All India Council of Technical Education
Ranked 35 by the National Institutional Ranking
Ranked among Top 3% Globally
First university in India to receive UGC approval for Online Degrees and Learning Platform
India’s only Online MBA ranked by QS: Global Top 50 & Asia Pacific Top 10
Placement Assistance
Personalized Career Guidance Support
Regular Online Assessments
Discussion Forums
Digital Library with 24×7 Web Support
Placement Assistance
Personalized Career Guidance Support
Regular Online Assessments
Employment-Driven Education with Employment Enhancement Programs
Regular Counseling Sessions
Last Minute Revision Sessions
UGC Approved Degree Programme
Live Interactive Virtual Classes
Industry Relevant Curriculum with Case-Based Learning
Holistic Training Infrastructure
Interactive and Open Learning Process with Faculty
Regular Interaction with Guest Speakers and Industry Leaders
Eligibility Criteria
- A candidate applying for Programme should have passed a Bachelor’s degree from a recognised university in any discipline.
- Minimum 50% aggregate marks or 45% in case of candidates belonging to reserved categories.
Mastering Digital Marketing
Commencing your journey in an online MBA in Digital Marketing transcends the mere act of enrolling in courses; it represents an immersion into a rich and dynamic educational landscape. Herein lies a preview of what you may anticipate from the curriculum:
- Digital Marketing Fundamentals
- Search Engine Optimization (SEO)
- Pay-Per-Click (PPC) Advertising
- Social Media Marketing
- Content Marketing
- Email Marketing
- Analytics and Data-driven Decision Making
- Digital Marketing Strategy
Syllabus
Subject’s
- Principles & Practices of Management
- Organizational Behavior
- Management Accounting
- Managerial Economics
- Business Communication
- Research Methodology
- Environment Awareness and Disaster Management
Subject’s
-
- Human Resource Management
- Marketing Management
- Financial Management
- Operations Management
- Management Information System
- Strategic Management & Business Policy
- Entrepreneurship Development
Subject’s
- Introduction to Digital Marketing
- Search Engine Optimization
- Integrated Marketing Communication
- Social Media Marketing
- Emerging Trends in Information Technology
Web Design and Content Management (MM)
Generic Elective-I
- Digital Marketing
- Business English
Subject’s
-
- Product and Brand Management
- International Marketing
- Project Work Report
Generic Elective-II
- Soft Skill
- Business Ethics and Corporate Governance
DPU ADMISSION PROCESS
1. Sign Up
Create your login credentials
2. Documents
You have to upload all the necessary documents in the application form
3. Verification
The university will then verify your documents
4. Application Form
Fill in all the details in the
application form
5. Fees Submission
Submit the academic & registration fees
6. Confirmation
The university will then send you the confirmation mail with the
enrollment number
Our fees are designed to reflect the quality of services we offer while ensuring accessibility for all our students. Below is a detailed breakdown of our fee structure for the specific program
Sr. No
Program Name
Sem I
Sem II
Sem III
Sem IV
Total Fees
1
MBA – Digital Marketing
INR 50,000
INR 50,000
INR 45,000
INR 44,400
INR 1,89,400
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