Marketing Management

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Online BBA in Marketing Management

Choose our Online BBA in Marketing Management for flexible learning and industry-relevant insights. Delve into topics such as advertising, marketing analytics, and international marketing to develop a solid foundation for your marketing career. Gain practical skills and strategic know-how, empowering you to thrive in the dynamic world of marketing, all from the comfort of your own home.

Why Choose Us?

Discover the comprehensive benefits of pursuing an Online BBA in Banking Financial Services and Insurance Management. From mastering banking fundamentals, financial services management, and insurance principles to delving into risk management and financial markets, this program equips you with essential skills for navigating the dynamic world of BFSI. Gain insights into strategic management, regulatory compliance, and the pivotal role of technology for the future of finance.

Programme Highlights

Discussion Forums

Digital Library with 24×7 Web Support

Placement Assistance

Personalized Career Guidance Support

Regular Online Assessments

Employment-Driven Education with Employment Enhancement Programs

Regular Counseling Sessions

Last Minute Revision Sessions

Regular Interaction with Guest Speakers and Industry Leaders

Interactive and Open Learning Process with Faculty

Holistic Training Infrastructure

Industry Relevant Curriculum with Case-Based Learning

Live Interactive Virtual Classes

UGC Approved Degree Program

Eligibility Criteria

40 %+ in 10th from Recognized Board / SSC is Mandatory (As per the existing policy of the University)
Either 40 %+ in 12th / HSC / Recognized Board OR Overall 50 %+ in 3 Years of Polytechnic Diploma from recognized Board.
10th (SSC) Statement of Marks
12th (HSC) Statement of Marks
Photo ID Proof (PAN card / Passport / Driving License / Election Card )
Aadhaar Card
Passport Size Photograph (not more than 3 months old)
Self Declaration on Rs. 100 stamp paper

Mastering Marketing Management with an Online BBA

Graduates of the BBA specialization in Marketing Management are prepared for various roles in marketing, advertising, brand management, market research, digital marketing, and sales. Potential career paths include:

Marketing Manager

Brand Manager

Digital Marketing Specialist

Advertising Executive

Market Research Analyst

Sales Manager

Product Manager

Syllabus

Subject’s

- Fundamentals of Management
- Basics of Marketing
- Basics of Accounting
- Introduction to Economics
- Environmental Awareness and Disaster Management
- Business English

Subject’s

- Organizational Behaviour
- Indian Economy
- Marketing Management
- Business Environment
- Indian Banking System
- Soft Skills – I

Subject’s

- Human Resource Management
- Banking Operations
- Introduction to Psychology
- Research Methodology
- Business Law
- Soft Skills – II

Subject’s

- Management Information System
- Entrepreneurship Development
- Introduction to International Business
- Quantitative Techniques
- Basics of Financial Management
- Introduction to Digital Marketing

Subject’s

- Introduction to Production Management
- Business Ethics and Corporate Governance
- Marketing of Financial Services
- Introduction to SMEs
- Consumer Behaviour
- Sales Management