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Online MBA in Marketing and Sales

The Online MBA program in Marketing and Sales is designed to equip students with the essential skills and knowledge required to excel in the dynamic field of marketing and sales. Through a comprehensive curriculum, students will learn the fundamentals of marketing strategies, consumer behavior analysis, brand management, and sales techniques. The program emphasizes practical application through case studies, simulations, and real-world projects.

Why Choose Us?

This program provides the convenience of asynchronous learning, allowing students to balance their studies with professional and personal commitments. With access to a wealth of online resources, including interactive modules, multimedia content, and industry insights, students can deepen their understanding of marketing and sales concepts while engaging with peers and faculty members. Additionally, networking opportunities with guest speakers and industry experts enable students to expand their professional connections.

Programme Highlights

A+ grade NAAC Accredited

India’s first private university to be a member of Digital Education Council

WES Accredited in Canada

The Western Association of Schools and Colleges

Degree programs approved by All India Council of Technical Education

Ranked 35 by the National Institutional Ranking

Ranked among Top 3% Globally

First university in India to receive UGC approval for Online Degrees and Learning Platform

India’s only Online MBA ranked by QS: Global Top 50 & Asia Pacific Top 10

Eligibility Criteria

Fresh graduates and working professionals.

Entrepreneurs looking to develop skills to manage critical business projects.
Aspirants or working professionals seeking a global career in Management, Finance, Marketing, Sales, Operations, and Logistics among many more.

For Indian Students

Graduation in any discipline with 40% marks in the last qualifying examination. A test is conducted below 40% marks, and if passed, the student is eligible for admission.
Applicants must possess sufficient knowledge and understanding of the English Language.

For Foreign Students

Candidates must have completed a graduation degree.
A certificate of equivalence from the Association of Indian Universities is required from students with foreign education to apply to any university in India. (Refer to http://aiu.ac.in/)

Mastering Marketing and Sales

Become a master in Marketing and Sales with the convenience of an Online MBA from Amity Online University? In just 24 months, you can gain the expertise and skills needed to excel in this dynamic field.

Throughout the program, you’ll delve into key topics such as consumer behavior, market research, digital marketing, strategic planning, and sales management. But what exactly will your responsibilities entail as you journey through this transformative experience?

Analyze market trends

Develop marketing strategies

Implement sales tactics

Utilize digital tools effectively

Cultivate customer relationships

With two batches starting each year, there’s no better time to embark on this exciting educational journey.

Syllabus

Subject’s

- Managerial Economics
- Statistics for Management
- Professional communication
- Accounting for Managers
- Marketing Management

Subject’s

- Legal Aspects of Business
- Business Research Methods
- Financial Management
- Human Resource Management
- Conflict Resolution and Management

Subject’s

- Strategic Management
- Minor Project
- Professional Ethics
- Consumer Behavior
- Product and Brand Management
- Direct Marketing
- Pricing Strategies
- Bottom of Pyramid Marketing

Subject’s

- Major Project
- Management in Action Social Economic and Ethical Issues
- Digital Marketing
- Advertising and Sales Promotion
- Customer Relationship Management
- Marketing of Services